“The MikesBikes simulation combines elements of strategy, marketing, operations, product design and human resource management within a complex competitive environment. Besides the business and management aspects, the simulation provides a place for leadership to emerge as it did in these successful teams. I am always proud of all our simulation teams, but seeing so many of our students do so well on the world stage makes me immensely proud.”
– Professor Darl Kolb
Check out some of the photos from the final presentation:
You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
Students from New Jersey Institute of Technology definitely did things differently which led them to succeed in the The Fourth Annual Strategic Management Showcase with MikesBikes Advanced! The Showcase concluded last 30th of November with great success!
The Top 6 teams across the Strategic Management course competed head-to-head to achieve the highest Shareholder Value in MikesBikes Advanced.
The winning team, ALY BikeZ consisted of Aditya Patel, Luke Gregory and Yandy Gonzalez-Acevedo.
In second place we have CycloTherapy with Dikasse Zalla, Rosa Lee Moss and William Penn.
In third place we have CTS Bikes with Christopher Kukla, Spencer Kapp and Thomas Brady.
Congratulations to ALY BIkeZ and to all the participants! Well done and we wish you all the best!
Some students miss out on saving their decisions when they move onto a different screen or click away. So we have now added a new on-screen warning to notify students if a decision they have entered has been left unsaved.
On-Screen Warnings on Decision Screens (MikesBikes Introduction)
Forecast Sales and Planned Production Warning
Students will now receive a warning when they have entered a high Sales Forecast, but their Production Quantity is lower.
They will also receive a warning when their Planned Production Units is higher than their Sales Forecast.
Launching a Second Product in the Same Market Segment
This warning message should not discourage students from launching a second product if they wish, but it just informs them of what this decision entails.
Missed our previous Product Update articles? You can check these out here: