{"id":837,"date":"2018-11-20T03:00:27","date_gmt":"2018-11-20T03:00:27","guid":{"rendered":"https:\/\/www.smartsims.com\/support\/?post_type=ht_kb&p=837"},"modified":"2021-09-13T04:42:04","modified_gmt":"2021-09-13T04:42:04","slug":"launching-new-products-in-mikesbikes-introduction","status":"publish","type":"ht_kb","link":"https:\/\/www.smartsims.com\/support\/article\/launching-new-products-in-mikesbikes-introduction\/","title":{"rendered":"How to Add a New Product in MikesBikes Introduction"},"content":{"rendered":"\n

After the third rollover, you will have the option of launching a product into one of the two new market segments; the Kids or the Road markets.

This can be done through the Home screen:<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Or through the top menu:<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Add New Product Decision Screen<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n
  1. Give your new product a name<\/strong>.<\/li>
  2. Select which market you want your new product to compete in<\/strong>.<\/li>
  3. Finally select <\/strong>Save<\/strong><\/em>.<\/strong><\/li><\/ol>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    Your new product will then be available through the top menu or your Home screen. You will need to enter a Retail Price, Advertising, Sales Forecast and Production decisions for your new product.<\/p>\n\n\n\n

    Note:<\/strong><\/p>\n\n\n\n

    • Launching a new product will cost you $1 million. <\/li>
    • You will be able to launch additional new products in subsequent years \/ decision periods (up to a maximum of five products unless this limit has been extended by your course instructor).<\/li>
    • Launching multiple products into the same market segment should be done with caution. This can be expensive and cannibalize market share of your other product.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"

      After the third rollover, you will have the option of launching a product into one of the two new market segments; the Kids or the Road markets. This can be done through the Home screen: Or through the top menu: Add New Product Decision Screen Give your new product a…<\/p>\n","protected":false},"author":4,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[23],"ht-kb-tag":[],"class_list":["post-837","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-mikesbikes-introduction-year-four"],"_links":{"self":[{"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb\/837","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/comments?post=837"}],"version-history":[{"count":32,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb\/837\/revisions"}],"predecessor-version":[{"id":1823,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb\/837\/revisions\/1823"}],"wp:attachment":[{"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/media?parent=837"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb-category?post=837"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.smartsims.com\/support\/wp-json\/wp\/v2\/ht-kb-tag?post=837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}