Brook McFarlane

Brook McFarlane joins the Smartsims Team

A big hearty welcome to Brook McFarlane!


Brook joins us having graduated from the University of Auckland with a strong focus on Marketing, Management, Innovation and Entrepreneurship. Backing these credentials is a history of excellent customer service and business acumen.

Like Danny Master (Account Manager here at Smartsims), Brook gained intimate experience with MikesBikes-Advanced whilst completing his MGMT 301 (Management in Action) paper. After spending six months working with the simulation at University, Brook has become a strong advocate for the simulation and the value that can be gained from participation.

Brook is dedicated to learning and comes from a family of strong academics. As such, he is consistently searching for the best method to co-create unique experiences and value with both professors and students.

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