MikesBikes at Junior Achievement Week 2014

June 8th marked the start of this year’s Junior Achievement Business Week where High-School students from around the United States travelled to Johnson & Wales University in Denver to experience all aspects of business. This year the organizers sought to cultivate student’s business acumen through coaching from industry leaders accompanied by activities that put these ideas into action. As such, MikesBikes-Intro was a natural fit.

The 80 students were split into teams and tasked with developing a strategy for their virtual bike manufacturing company. The challenge was ensuring students at a high-school level sufficiently understood business concepts to manage their own company. So an emphasis was put on team building, and networking between students and mentors which worked with great success.


A Junior Business Week Group and Their Mentor. Photo Credit: Junior Achievement

“MikesBikes-Intro was an engaging way to bring the business world to life. This simulation helped high school students learn and apply real concepts in operation management, R&D, debt, marketing, and more in one short week at our summer camp. On behalf of all Junior Achievement students; thank you for making Junior Achievement Business Week a meaningful and fun experience!”

– Emily Milian (Manager of High School Events)

Dedicated to inspiring and preparing the young to succeed in a complex world economy, Junior Achievement is the world’s largest organization with a dedicated volunteer network leveraged for the implementation and execution of school programs which focus on three key areas: entrepreneurship, financial literacy and work readiness. Junior Achievement encourages students to think entrepreneurially, tap into their creativity and capitalize on opportunities in their many forms. The goal for Junior Achievement is to teach concepts through experiential learning, allowing young people to put their new knowledge and skills into practice in a safe environment.

More information on Junior Achievement’s Business Week can be found here.

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