Setting the Retail Price in MikesBikes Advanced
Retail Price is one of the four main factors that go into determining a good Marketing Mix for your product and...
- Home
- MikesBikes Advanced
- Marketing
Marketing
How to Make Your Marketing Decisions in MikesBikes Advanced
-
-
Forecasting Sales in MikesBikes Advanced
In MikesBikes Advanced you will be required to formulate a Sales Forecast for your products, as well as a required... -
Product Advertising in MikesBikes Advanced
For each of your products you will be required to set an Advertising Budget and allocate this across up to... -
Distribution Decisions in MikesBikes Advanced
The Distribution screen enables you to set a Retail Margin and provide Extra Support for each of the three distribution... -
Product Development in MikesBikes Advanced
In Year 2 (after the first rollover) you are given the opportunity to modify the designof your Mountain Bike through... -
How to Launch a New Product in MikesBikes Advanced
In Year 2 (after the first rollover) you can launch a new product through either the Marketing top menu or... -
How Do I Fix Lost Sales in MikesBikes?
What are Lost Sales? Lost Sales occur when production was insufficient to meet actual customer demand. The Product Summary report... -
How do I Calculate Gross Margin
Gross Margin (gross profit) is how much your firm earned this year by makingbikes and selling them. Your firm... -
Pricing Strategies in MikesBikes
Your Retail Price is the dollar price you direct distributors to sell your products to customers. Retail Price is usually a... -
What is Delivery Time?
Delivery time relates to the amount of time a customer has to wait to receive their purchased bike. Customers in...