Written by Russell E. Holmes, a business and law instructor, at Des Moines Area Community College. It All Began… A few years back my business department decided to incorporate a business simulation game into our Introduction to Business course. The college felt our introductory business course would become more acceptable as a transfer course to … Continue reading An Instructor’s Experience: From MikesBikes Critic to True Fan
If you were to walk into a computer lab with students playing MikesBikes, one of the questions or topics of interest that will be discussed is ‘Dividends’. Specifically, when is the best time to pay it and is it worth it? This article, besides showing off the beautiful New Zealand landscape, will allow you to … Continue reading Dividends: When is the best time?
The short answer? Yes! It absolutely does matter. Not only do people listen/watch different media to each other but each media type is engaged in differently.
Traditional methods of teaching via pure theory have dominated the educational landscape for generations, but technological advancements have disrupted not just how we do things, but also how we process information and learn. That is, there are now significant drawbacks of traditional teaching methods negatively affecting students’ learning. Identifiable limitations of traditional/theory based education include: … Continue reading How Business Simulations Solve Problems with the Modern Classroom
Landing on this page means you have come searching for answers to the question: “How do I maximize my total marketing contribution?” To answer this we first need to establish an understanding of what Total Marketing Contribution is and why it is important. What is Total Marketing Contribution? Why is it important? Total Marketing Contribution is typically … Continue reading Music2Go Tip: Improving Total Marketing Contribution
Besides the view of the Auckland skyline and the iconic Skytower, it is likely you have come to this page searching for the answer to the question: “Does the leftover marketing budget rollover to the next period?” The short answer? No. It is therefore in your best interest to spend the entirety of your marketing … Continue reading Music2Go Tip: Leftover Marketing Budget
The video above will demonstrate how to make a Sales Forecast for an existing product and a new product, as well as the complementary production decisions for both. Just a note that for our example in calculating the Planned Production units for our existing product, you will see that we have Closing Inventory. However, if … Continue reading How to Forecast Sales in MikesBikes Advanced
It has been a big year for the Smartsims team! We have updated our logo and are now ecstatic to announce the launch of our new website! There are many new exciting features that are a part of this! You may have already noticed: Resources Section Under the resources menu you will find: Case Studies, … Continue reading Smartsims’ New Website
Why is calculating your Total Capacity important? While the simulation shows you your firm’s current total capacity, you can use this calculations to predict the amount of bikes your firm can produce in upcoming years; work out if you need to reduce or increase your capacity or; question whether there is an imbalance between your … Continue reading Calculating Total Capacity
Designing a course requires professionals, topic experts, and a deep understanding of students’ needs. The long and short of it – course design takes time. Therefore, we are creating a series of articles on how select Smartsims clients employ business simulations to engage their students. This article follows Professor Darl Kolb of the University of … Continue reading How to Design a Business Course around MikesBikes Advanced