AdSim Advertising Simulation by Smartsims Industry Benchmark Report

AdSim Advertising Simulation Report Guide: Industry Benchmark Report

The Industry Benchmark Report is a summary of all firms’ key results so you can benchmark yourself against your competitors. Click on the image below for an example report: The Sales Revenue listed for each is the total wholesale sales revenue for each company’s products. The Cost of Goods Sold is the number of units … Continue reading AdSim Advertising Simulation Report Guide: Industry Benchmark Report

Music2Go Marketing Factory

Question of the Week: Why did I receive a different number of units from what I ordered? | Music2Go Marketing Business Simulation

In Music2Go you make decisions for an entire year, but your factory has a limited ability to adjust the number of units produced to try to meet actual demand during the year. This is called Demand Responsiveness. Demand Responsiveness allows the actual number of units ordered to increase or decrease by up to 20% to … Continue reading Question of the Week: Why did I receive a different number of units from what I ordered? | Music2Go Marketing Business Simulation

Chossing an agency in AdSim

Question of the Week: Which Agency should I choose in AdSim Advertising Simulation?

Agency Selection The first key decision you need to make for each of your products is whether you will employ the services of an advertising agency to assist you with your media selection. Four Agencies Internal Plan The Internal Plan means trusting your own media selection ability and going at it alone, which often obtains … Continue reading Question of the Week: Which Agency should I choose in AdSim Advertising Simulation?

Testing Decisions in MikesBikes

How do I Test My Decisions in MikesBikes Introduction to Business Simulation?

There are three ways on how you can test your decisions in MikesBikes Introduction to Business Simulation. 1. Live Forecast The figures on the Live Forecast update in real-time as you click “Apply” on any decision screen. This enables you to easily see the impact of individual decision changes on overall performance. The figures can … Continue reading How do I Test My Decisions in MikesBikes Introduction to Business Simulation?

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Smartsims Product Updates: September 2018

Updated Product Development/Launch Screens (MikesBikes Introduction & Music2Go Marketing) The decision screens which enable students to modify an existing product and launching new products now feature additional information to help students make more informed decisions. Launching a new product Previously students would need to navigate to the Market Information and Market Summary Report for this … Continue reading Smartsims Product Updates: September 2018

Investor Relations in MikesBikes Advanced

Question of the Week: What is Investor Relations?

More than a mathematical analysis of risks and returns determines the value of a share. It is also affected by how much the investment community knows and understands about the company concerned, and their perceptions of the quality of the firm’s management. Hence to ensure that their shares are fairly valued, firms need to make … Continue reading Question of the Week: What is Investor Relations?

August Product Updates

Smartsims Product Updates: August 2018

The following are Smartsims product updates available from August 2018. Where product names are noted in the heading, that update only applies to these products. Smartsims Support Center Goes Live!  The Smartsims Support Center is our online knowledge-base for all simulations. This live resource enables users to find instant answers to their questions, as well … Continue reading Smartsims Product Updates: August 2018

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Press Release: Smartsims Support Center Goes Live!

The Smartsims Support Center is our new simulation knowledge-base. This live resource enables our simulation users to receive instant answers to their questions, as well as browse a wide range of help topics to guide them through their learning journey. The Smartsims Support Center works on any device:   Browse decision areas such as Marketing, … Continue reading Press Release: Smartsims Support Center Goes Live!

Accessing Reports from Previous Years in MikesBikes

There are various historical information available for you under the Historical Reports menu. This can be found under the “All Reports” menu, then use the drop-down box within this screen to navigate through these reports. MikesBikes Introduction The available historical reports are: Income Statement History Balance Sheet History Cashflow Statement History Factory Report History Emergency … Continue reading Accessing Reports from Previous Years in MikesBikes