Andrew Patterson

Teaching with the MikesBikes Business Simulation

 

Andrew Patterson a professional teaching fellow at the University of Auckland discusses his experience using MikesBikes Advanced with his undergraduate students. He describes how the MikesBikes Advanced business simulation provides a new and effective system to engage his students.

Andrew has spent over 4 years teaching in the University of Auckland Business School. He is currently using the strategic management simulation, MikesBikes Advanced in his undergraduate management course. It remediates what Andrew identifies as shortcomings of traditional learning styles.

Traditionally, learning environments have been passive systems unable to effectively target large student cohorts. Andrew found that MikesBikes provided an entirely new form of experiential learning. He used the business simulator to provide students with a business and management simulation where they could strategize and apply course content. This allowed him to focus on guiding students through their business strategies and building on their educational experience.

The course focuses heavily on the student’s experience in the simulation and their reflective observations. Andrew primarily uses his lectures to meet with student teams and coordinate their business, management and marketing strategies. The course is graded based on the overall performance in the simulation and on the student’s learning journal. Andrew notes that the students’ MikesBikes experience made the reflective journal component possible.

The simulation allows him to keep his finger on the course’s pulse, set period goals and observe how students execute their strategies. The experiential learning environment created an active foundation where students could reflect on their learning using their own simulated business models.

Andrew closes in saying that in four years of teaching, he has never encountered anything like the MikesBikes Advanced simulation. The level of student engagement and interaction made it a positive experience for him as an instructor. His students added that it was one of the best learning experiences they had in university – this was echoed by their high attendance and engagement in class. Their experience with the simulation provided tangible case studies for them as they begin their careers; proving that its learning potential goes beyond the classroom.