5 Effective Teaching Strategies for Business Simulation Games

June 13, 2017Teaching Methods, Experiential Education, Business Simulation, NewsIan McPherson

Are you thinking about incorporating business simulation games into your courses or training programs? Studies have proven that business simulations have the potential to improve student engagement, learning and employability. However, whether you are a new or experienced simulation user, it is extremely important to look for the best strategies to ensure smooth integration of … Continue reading 5 Effective Teaching Strategies for Business Simulation Games →

Success Lies in Knowing Your Weaknesses and Playing to Your Strengths

June 8, 2017NewsCamille Canuto

Bonilla Ice, a company ran by Brian Bonilla from Santa Clara University landed sixth place in the 2016 MikesBikes World Champs. The Smartsims team reached out and interviewed Brian to speak on his experiences, the lessons he learned and advice he would give future students. What is your decision making process within the simulation? The … Continue reading Success Lies in Knowing Your Weaknesses and Playing to Your Strengths →

How Business Course Instructors Can Help Students Avoid Costly Internships With Simulations

May 17, 2017Teaching Methods, Employability, Business Simulator, NewsIan McPherson

As tuition prices in the US continue to rise, and the job market in New York and nationwide becomes more competitive, the challenge is for recent graduates to gain real-world experience without taking on unpaid internships and more debt. In today’s work climate, graduating students face a catch-22; they need job experience in order to … Continue reading How Business Course Instructors Can Help Students Avoid Costly Internships With Simulations →

How to Create the Best Company Name for your Business

May 10, 2017Business Strategy, NewsIan McPherson

Naming your company is one of the most important decisions when establishing a new business. It forms the foundation of your company’s brand and is key to a lasting first impression. However, coming up a name for your business is often as challenging as it is important. So what are the best ways to pick a creative, meaningful or … Continue reading How to Create the Best Company Name for your Business →

Business Simulations: Real-World Experience for Tomorrow’s Professionals

May 1, 2017Experiential Education, Business Simulator, Experiential Learning, Business Simulation, News, Feature NewsIan McPherson

To truly grasp the impact strategy and management decision-making have on business outcomes, students need real world experience. Smartsims business simulations encourage student engagement and accelerate learning by giving students their own business experience.

Practice Makes Perfect!

April 24, 2017NewsCamille Canuto

Dr. Sprocket from the University of Auckland landed third place in the 2016 MikesBikes World Champs. The team consists of Nicholas Goddard, Philipp Noack, Meng Zhang, Tingyu Fu and Yanxin Jifrom (pictured above). The Smartsims team reached out and interviewed Dr. Sprocket to speak on their achievement, experiences and advice they would give future students. … Continue reading Practice Makes Perfect! →

How to Forecast Sales in MikesBikes Introduction

April 20, 2017Student Advice, NewsCamille Canuto

The video below will demonstrate how to make a Sales Forecast for an existing product and a new product in MikesBikes Introduction, as well as the complementary production decisions for both. We have provided you with the script for the video below to read through: “This video will demonstrate how to make a Sales Forecast … Continue reading How to Forecast Sales in MikesBikes Introduction →

How Business Simulations Help Graduates Get Ahead In New England’s Tech Industry

April 20, 2017Teaching Methods, Experiential Education, Employability, Business Simulator, NewsIan McPherson

The tech start up industry in Boston and New England is making a strong comeback after many years of stunted growth. To gain an edge in this competitive industry, recent business graduates from New England universities need something to make them stand out from the crowd. Engaging lectures, hands-on lab sessions, and relevant case studies … Continue reading How Business Simulations Help Graduates Get Ahead In New England’s Tech Industry →

Question of the week: Why is spending in Branding important?

April 18, 2017Student Advice, NewsCamille Canuto

“Branding is simply a more efficient way to sell things.” -Al Ries Here are the Top 3 reasons why Branding is important in MikesBikes: 1. Branding increases the effectiveness of your product advertising and results in increased product awareness. 2. In the next period, consumers “forget” the advertising to some extent, but any new branding … Continue reading Question of the week: Why is spending in Branding important? →

MikesBikes SuperFan Quiz Competition

April 12, 2017Quiz, NewsCamille Canuto

Are you a MikesBikes SuperFan? Take one of the Quizzes below for the opportunity to be awarded the title of MikesBikes SuperFan and win one of two US$50 Cash Prizes! Participants have up to three attempts to answer the most correct questions in the fastest time. Like the Smartsims Facebook Page to receive updates and winner … Continue reading MikesBikes SuperFan Quiz Competition →