MikesBikes World Champs 2018 First Place Winners

2018 MikesBikes World Champs Winner: Whatever-Go from University of Auckland

We have interviewed the 2018 MikesBikes World Champs winner, Whatever-Go with Wiput Tantulaphongse, Yijing Tang, Meiyicong Lin, Zhen Peng and Fengkai Han from University of Auckland. They have also managed to achieve the second highest Shareholder Value from the past 9 MikesBikes World Champs! In this interview they talk about their experience in the simulation, their decision-making process, … Continue reading 2018 MikesBikes World Champs Winner: Whatever-Go from University of Auckland

Maksym Chernenko featured image

2018 MikesBikes World Champs Runner Up: Maksym Chernenko

De Anza College student, Maksym Chernenko, has achieved second place in the final round of the 2018 MikesBikes Business Simulation World Championship. Maksym Chernenko From 20,000 students who used a Smartsims simulation this year, 120 of the top students were invited to compete in the 2018 MikesBikes World Champs. Over the qualifying rounds Maksym was … Continue reading 2018 MikesBikes World Champs Runner Up: Maksym Chernenko

MikesBikes World Champs

2018 MikesBikes World Championship Competition Results

Our 2018 MikesBikes World Champs is Whatever-Go from University of Auckland! Big congratulations to Wiput Tantulaphongse, Yijing Tang, Meiyicong Lin, Zhen  Peng and Fengkai Han for this outstanding achievement! They have managed to achieve the second highest Shareholder Value from the past 9 MikesBikes World Champs! In second place, we have Swan from De Anza College with Makysm Chernenko and in third place, we have … Continue reading 2018 MikesBikes World Championship Competition Results

University of Auckland-Business Masters-MikesBikes Advanced- Presenations

University of Auckland Business Masters’ MikesBikes Presentations

The Business Masters students taught by Professor Darl Kolb from the University of Auckland were suited and booted for their final presentations on the MikesBikes Advanced Strategic Management Simulation.  “The MikesBikes simulation combines elements of strategy, marketing, operations, product design and human resource management within a complex competitive environment. Besides the business and management aspects, the … Continue reading University of Auckland Business Masters’ MikesBikes Presentations

First Place in NJIT SOM

2018 Strategic Management Showcase at New Jersey Institute of Technology

You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently. -Steve Jobs Students from New Jersey Institute of Technology definitely did things differently which led them to succeed in the The Fourth Annual Strategic Management Showcase with … Continue reading 2018 Strategic Management Showcase at New Jersey Institute of Technology

Product Update in December from Smartsims

SMARTSIMS PRODUCT UPDATES: December 2018

On-Screen Warning on Unsaved Decisions Some students miss out on saving their decisions when they move onto a different screen or click away. So we have now added a new on-screen warning to notify students if a decision they have entered has been left unsaved. On-Screen Warnings on Decision Screens (MikesBikes Introduction) Forecast Sales and … Continue reading SMARTSIMS PRODUCT UPDATES: December 2018

AdSim Advertising Simulation by Smartsims Industry Benchmark Report

AdSim Advertising Simulation Report Guide: Industry Benchmark Report

The Industry Benchmark Report is a summary of all firms’ key results so you can benchmark yourself against your competitors. Click on the image below for an example report: The Sales Revenue listed for each is the total wholesale sales revenue for each company’s products. The Cost of Goods Sold is the number of units … Continue reading AdSim Advertising Simulation Report Guide: Industry Benchmark Report

Music2Go Marketing Factory

Question of the Week: Why did I receive a different number of units from what I ordered? | Music2Go Marketing Business Simulation

In Music2Go you make decisions for an entire year, but your factory has a limited ability to adjust the number of units produced to try to meet actual demand during the year. This is called Demand Responsiveness. Demand Responsiveness allows the actual number of units ordered to increase or decrease by up to 20% to … Continue reading Question of the Week: Why did I receive a different number of units from what I ordered? | Music2Go Marketing Business Simulation

Chossing an agency in AdSim

Question of the Week: Which Agency should I choose in AdSim Advertising Simulation?

Agency Selection The first key decision you need to make for each of your products is whether you will employ the services of an advertising agency to assist you with your media selection. Four Agencies Internal Plan The Internal Plan means trusting your own media selection ability and going at it alone, which often obtains … Continue reading Question of the Week: Which Agency should I choose in AdSim Advertising Simulation?